Industry News

The ‘huge issue’ with identifying original content from media outlets

The Washington Post’s David Fahrenthold recently broke the news of a series of fake 2009 Time magazine covers featuring Donald Trump, framed copies of which were hanging in several of Trump’s golf clubs. Comparisons with real Time covers revealed visual flaws: the fakes’ red border is too thin, and the bar code came from an online Photoshop tutorial. The biggest tell, however, may have been the fake’s publication date of March 1, 2009. Time magazine is dated the Monday of each week; March 1, 2009 was a Sunday.

As Fahrenthold’s investigation demonstrates, fakes in the world of print publishing are relatively easy to discredit if not always to spot. Inconsistencies, errors, and—perhaps most importantly—widely accessible originals, make the job of persuasively forging content a significant challenge.

Read the full article from CJR: The ‘huge issue’ with identifying original content from media outlets

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